If you feel like you need to create a new product just to have something to promote every week… you don’t.

Most creators are under-promoting the amazing stuff they already made.

The key? Learn how to talk about the same product in different ways.

You don’t need more products—you need more content around ONE.

You can easily turn one digital product into 30 days of engaging, value-packed social media content that doesn’t feel repetitive or salesy.

30 Days of Content from 1 Product (The Easy Way)

1. Teach Mini Lessons (5–7 Posts)

Break your product into smaller, actionable tips and share one per post.

Examples:

• “One thing people always get wrong about [topic]…”
• “Here’s a quick tip from my planner that saves me 15 mins every day.”

👉 End with: “That’s just one of 10 templates in [product name]—link in bio!”

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2. Share Behind-the-Scenes (3–5 Posts)

Let people see your process, your workspace, or your motivation.

Ideas:

• Time-lapse of creating the product in Canva
• “What I almost left out of this product—and why I’m glad I didn’t”
• Screenshot of your Pagewheel setup or product preview

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3. Highlight Product Features (3–5 Posts)

Feature what’s included in the product—turn each feature into a benefit-driven post.

Example:

“Inside the workbook, you’ll find:
✅ A 5-minute planning template
✅ 3 done-for-you content prompts
✅ A bonus tracker to help you stay consistent”

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4. Share Social Proof (2–4 Posts)

Use testimonials, screenshots, reactions, or even your own before/after story.

No testimonials yet? Share how you use it or how it changed something in your workflow.

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5. Answer Questions (3–4 Posts)

Turn your FAQ section into social content.

Example post:

“Q: Will this work even if I’m brand new?
A: Yes! I made it beginner-friendly and walk you through every step.”

👉 Add: “DM me if you’re not sure—it might be a perfect fit.”

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6. Invite & Celebrate (5+ Posts)

• Invite people into your world: “I made this for you if…”
• Celebrate your product being live: “It’s out in the world!”
• Share personal wins: “Someone just bought while I was sleeping 🤯”

Create Once, Promote Forever

You already did the hard part—creating something valuable. Now, let’s make sure people actually see it.

✨ Use this content system to stretch one digital product into a month of authentic, engaging social posts.

No overwhelm. No spammy vibes.

Just smart content strategy that helps people and boosts sales.

👉 Want an easy way to link to your product in every post? Pagewheel gives you a clean, professional sales page + delivery setup in minutes AND tons of great social media posts with its Copy Packs tool!