If you’ve ever created a pin you were proud of… only to hear crickets, it’s not your fault.
The truth is, a pin that looks good isn’t always the one that performs well.
Great Pins Don’t Just Look Good—They Sell
The secret? It’s all in the strategy and structure.
Here’s a breakdown the exact Pinterest pin formula I use to drive weekly sales of my digital products—so you can stop guessing and start pinning with purpose.
My High-Converting Pinterest Pin Formula
1. Start with a Problem-Solving Headline
Your pin title should instantly answer “What’s in it for me?”
Examples:
- “Digital Product Planner (Free Download)”
- “30 Caption Ideas to Grow on Instagram”
- “Content Calendar Template for Creators”
💡 Bonus points for: timeline (fast), audience callout (for coaches), and action verbs (download, plan, grow).
2. Add a Visual Preview of the Product
People want to see what they’re getting.
Use a clean Canva mockup of your:
- Planner page
- Template set
- Swipe file
- Workbook preview
Keep it simple—white space is your friend!
3. Use a Clear, Easy-to-Read Font (on Mobile!)
Your text must be legible at a glance—even on small screens.
Do:
- Bold headline in Poppins or Montserrat
- High contrast (white text on dark or navy on pale)
- 2–3 font sizes max
Don’t:
- Script fonts or busy backgrounds
4. Include a Strong Call-to-Action (CTA)
Your pin needs to tell people what to do next.
Examples:
- “Click to download”
- “Get the free guide”
- “Grab the full pack”
👉 Place your CTA near the bottom or in a bright bubble (pink or yellow works great with your brand palette!).
5. Use Your Brand Colors + Add Your Site or Logo
Build recognition by sticking with a signature style.
For BizzBoom, that means:
- Navy background with pops of turquoise and hot pink
- Yellow highlights for buttons or callouts
- “BB” logo or your site URL subtly in the corner
Consistency = trust = clicks.
6. Link to a High-Converting Page
All this work pays off when your link leads to a page that delivers.
Use Pagewheel to create a seamless experience:
- Sales or opt-in page
- Checkout + instant delivery
- All in one, no tech headache
One Smart Pin Can Sell for a Long Time
Creating Pinterest pins isn’t just about design—it’s about strategy.
✨ Use this formula to make pins that stop the scroll, solve a problem, and guide people straight to your digital product.
👉 Want to connect your pins to a product in 10 minutes or less? Pagewheel makes it crazy simple.
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