If you’re sitting there staring at a blank Canva doc wondering, “What should I even make?”—you’re not alone.
But here’s a secret weapon most creators miss: Pinterest search.
People literally tell you what they’re struggling with by typing it into the search bar.
So instead of guessing what to create, you can reverse-engineer a product idea based on what people are already searching for.
In this post, I’ll show you 5 real Pinterest search phrases that can spark brilliant, beginner-friendly digital product ideas.
Turn Pinterest Search Terms Into Sellable Products
1. “How to Plan Content Fast”
This phrase shows up in so many variations:
- “Content calendar template”
- “Plan Instagram posts in advance”
- “30-day content plan”
Digital product ideas:
- Content planning checklist
- Monthly social media planner
- Canva content calendar template
- Caption starters pack
👉 Bonus: Bundle it with a freebie + tripwire combo in Pagewheel.
2. “Beginner Budget Printables”
People are actively looking for simple tools to organize their money.
Product ideas:
- Budget tracker workbook
- Monthly expense printable
- Savings goal coloring sheet
- Family finance planner
💡 Tip: Make it editable with Canva or Google Sheets and deliver it via Pagewheel.
3. “How to Grow on Instagram Without Showing My Face”
This one’s gold for introverts and niche creators.
Ideas:
- Caption template bundle
- “No-face” content prompt list
- Done-for-you carousel graphics
- Strategy guide: How I Grew on IG Without Reels
👉 This is a high-intent phrase. People searching this are ready to buy a shortcut.
4. “Free Checklist for New Business Owners”
When people search for “free checklist,” they’re open to signing up for your list—and possibly buying a low-ticket offer.
Lead magnet ideas:
- “Business Launch Checklist”
- “Client Onboarding Checklist”
- “Set Up Your First Digital Product (in 10 steps)”
Paid product upsell:
Expand the checklist into a full planner or swipe file pack.
5. “Digital Product Ideas for Beginners”
Yup—Pinterest users are already searching for exactly what you’re offering.
Ideas:
- Ebook: “10 Digital Product Ideas You Can Launch This Weekend”
- Canva template: “Digital Product Idea Brainstorm Board”
- Workbook: “Validate Your Product Idea in 30 Minutes”
This is the perfect entry point for Pinterest traffic → email list → product sales.
Let Pinterest Be Your Product Research Tool
You don’t have to guess what people want. Pinterest is already telling you.
✨ Use these search phrases to brainstorm your next digital product—and know you’re creating something people are actively searching for.
👉 Want a shortcut to turn your idea into a product you can sell today? Use Pagewheel to build the product, write the sales page, and get it live in just a few clicks!
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